Jane Anderson delivers a program called Women with Influence, helping female business owners to grow a practice leveraging their expertise and increase their revenue each year, focussing on the Business to Business market. Jane’s typical clients are juggling families, are single parents, some looking after high needs children, have health challenges or are bread winners for their families.
Jane helps them to identify their specific area of expertise, their thought leadership, write a book, implement a social media campaign and build a database and tribe of loyal clients. She is working with women in their late 20s, and others in their 60s who feel like they can finally have their turn at what they want to do now that their children have left home.
Jane mentors women to value their services appropriately in the market, and not to undercharge. One participant realised that she had been grossly undervaluing her services. With confidence she was able to double her fees, work with clients she was able to add greater value to, support her daughter who has a disability, and make arrangements for her daughter’s care whilst she worked, now that she was able to generate more income in her practice.
MOST PROUD OF
That the clients I work with are people I would choose to spend time with, even if they weren’t paying me. To be able to have a the sweet spot of doing work I love, with people I like, and the way I want, is true freedom. I am grateful to have worked hard and built my businesses to this point, so that I can show others that it is also possible. You don’t have to be a slave in your business. You can love what you do, help others and be successful.
WHY I LOVE QUEENSLAND
Opportunity. We live in state that has a broad range of business needs and women who have incredible skills. We attract great women to the state and many are looking for the opportunity to achieve their potential. I moved here from NSW when I was 20, as I felt I could learn and contribute more.
I have build strong networks and have access to world-class organisations and facilities to show others that you can create a successful business and have a great lifestyle here. When I moved here I worked for the Mathers family and Sir Robert Mathers was my first mentor. I worked for the family for 12 years. Whilst I attended university, I learned so much more as a result of working in a family business that valued integrity and was respected by the community. The skills and values I have been taught are what I teach to other women today. I would never had had that opportunity elsewhere.
MY VISION FOR QUEENSLAND
To help female industry leaders become world class at what they do.
I believe it is my job to help female consultants to realise their potential, teach them how to become world class and put Queensland on the map by showcasing the talent they have and elevating their business and names, so they can inspire others to do the same. One of the goals I am working on at the moment is for them to go and speak in schools to inspire young girls to help them realise that they can change the world too.
ADVICE FOR QUEENSLAND WOMEN
Think big. Get the right people around you who can advise you and support you in your journey. Don’t lose time trying to do it on your own. Find the people who understand what you’re trying to to do and build a tribe of advisors and mentors to help you stay on track. You can be the best in the world at what you do. You don’t need to live in New York, London, Paris. Nor do you need a big publishing deal or a lot of money behind you. All you need is a vision and courage. You are capable of more than you know.
FEMECONOMY HAS PARTNERED WITH THE QUEENSLAND GOVERNMENT’S OFFICE FOR WOMEN TO SHOWCASE QUEENSLAND WOMEN WHO ARE STRIVING TO CREATE GENDER EQUALITY.
Queensland is built by amazing Queenslanders. Every day women in Queensland are taking action to make Queensland safer for women, to help women’s health and wellbeing, to build women’s economic security and to increase women’s participation in the workforce and female leadership. Femeconomy is showcasing 20 women from across Queensland that are delivering the Queensland Government’s Women’s Strategy.
You are the female economy. Whether you are a female consumer, business owner or a woman in the workforce, you can create gender equality by choosing female led brands. Individuals can apply to join The Femeconomy Network.