Choose female led brands.
Create gender equality.

Femeconomy educates consumers, budget owners and business owners on how purchasing decisions can create gender equality.

Femeconomy approved brands have at least 30% of women on the Board of Directors
or are 50% female owned. So far over 850 brands meet our criteria.
Learn more about becoming a member.

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Female Leader

Casey Kent, Sage Hair

Casey Kent, Owner of Sage Hair hairdressing salon in Longreach is an experienced business woman who firmly believes that a collaborative leadership style and emphasis on continuous professional development for all staff underpins a healthy culture and the success of any business

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Gender Equality

Supporting Women Owned Business, Renee Henville

Renee Henville, Managing Director Integrated Human Resourcing shares how she supports women owned businesses through her procurement and purchasing decisions

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Feature Category

She'll Be Right...In 100 Years

Michelle Redfern writes, "She’ll be right mate! The image of the laconic Aussie comes to my mind when I hear that phrase. She’ll be right tells me not to worry, not to stress, everything will work out alright in the end. However, the end for many women in Australia is death, injury, homelessness, poverty and a life of misery. That has to stop, now."

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BLOG IMAGE She'll Be Right Square

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If your brand is 50% owned by females or has at least 30% of women on the board of directors, then we would love to hear from you.