Shop brands with female leaders
to create gender equality

Women make over 85% of purchase decisions. You’re Femeconomy. The power is in your purse.

Femeconomy approved brands have at least 30% of women on the Board of Directors
or are 50% female owned. So far over 700 brands meet our criteria.
Look for our badge to shop Femeconomy approved brands.

Female leaders will create gender equality.


Shopping Feature

Time Saving Tips for your Beauty Routine

Time. It’s the one thing that as much as we try, we can never control. Yet one thing that we can master is our beauty routines, and the essential products that will not only make you feel amazing, but will give you extra time to enjoy your morning coffee (or get extra sleep).

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Female Leader

Sheree Rubinstein, One Roof

Sheree Rubinstein, CEO and Founder of One Roof left her successful and lucrative career in corporate law motivated to help close the persistent gender gap in entrepreneurship. At the core of everything One Roof does is community, providing an entire ecosystem to support women at every stage of their business and entrepreneurial journey.

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Feature Category

Femeconomy Retail Gender Equality Progress Report June 2017

Good news! 800 brands now meet our criteria. When we started Femeconomy it was just over 700. We believe it is critical to communicate and celebrate the positive progress that companies are making towards gender equality. Unfortunately there were also a few who lost ground and slid backwards.
Here is our June 2017 Retail Gender Equality Progress Report to help you decide which brands to shop with.

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If your brand is 50% owned by females or has at least 30% of women on the board of directors, then we would love to hear from you.